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“The strength of team lies within the individual and the strength of the individual lies within the team”
Phil Jackson
Meet our awesome team
Passionate about Trees and Landscape
John Pell
Founder and CEO
John is the founder of La Isla Tree and Landscape. With over 30 years of experience in the tree care industry, John drives the company’s growth, ensures operational efficiency, and maintain the highest standards of services and safety. As a dynamic leader who is well-versed in the nuances of the tree care business and possesses the ability to inspire and manage a diverse team, John developed and implemented the company’s vision and strategic plan. He ensures the alignment of the company’s strategic objectives with market opportunities and industry trends.
Beth Beligan
Business Development & HR Coordinator
As an HR Coordinator & Business Development, Beth plays a dual role in managing our human resources functions while driving business growth initiatives. She’s responsible for coordinating HR activities, including recruitment, onboarding, employee relations, and performance management. Additionally, with her excellent strategic mindset she identifies and pursues new business opportunities, develops strategic partnerships, and implements growth strategies to expand our market presence.
Rebecca Kines
Office Manager
As an Office Manager, Rebecca oversees the daily operations of our office, ensuring a smooth and efficient work environment. Her responsibilities include managing administrative tasks, coordinating office activities, and supporting staff to enhance productivity and maintain a positive workplace culture. Rebecca is also responsible for providing support to our management and operations teams.
Steve Cruz
Sales & Operations Manager
As a Sales and Operations Manager Steve oversees client relationships by providing expert tree care and landscape consultations, developing customized service plans and driving sales growth. Steve also manage daily operations, ensuring efficient team coordination, high-quality service delivery and adherence to safety standards. Additionally, he analyze market trends, optimize resources and foster client trust to achieve the business goals.
José López
Customer Care & Marketing
Customer Care & Marketing
José also plays a dual role within the organization. He’s responsible for ensuring exceptional customer experiences while also contributing to the company’s marketing efforts. Provides outstanding customer service through various channels including phone, email, and social media. Addresses customer inquiries, resolve complaints, and ensure customer satisfaction. He also manage social media accounts, create engaging content, and monitor online presence as well as collects and analyze customer feedback to improve services and marketing strategies.
